Consumers Create Economies
The US has 210,000,000 consumers that account for 70% of US GDP.
Consumers Create Jobs
When consumers buy more from you demand goes up. To adjust to demand you increase supply. To increase supply you add jobs.
Consumers are Your Employees
A consumer is a person with a wallet which contains enough money to buy what you produce. The money that goes into consumers wallet's comes from the paychecks you write. The more paychecks you write the more consumers you create.
Consumers Destroy Jobs
When consumers buy less from you demand goes down. To adjust to demand you decrease supply. To decrease supply you eliminate jobs.
Consumers Destroy Economies
Assume 210,000,000 consumers each buy an average of $3,000 per year from foreign companies. That would transfer $630,000,000,000 annually out of the US economy into foreign economies. The 2008 US trade deficit was $677,000,000,000. This is cash flow that has left the US economy that will not be part of your revenue, will not generate a paycheck and will not be part of a consumer's wallet.
Consumers are Your Employees
The survivability of your company depends on consumers and how they spend their money. The paychecks you write to your employees become money in their wallet's. When they spend that money they're consumers. Teach your employees how to be consumers that create US economies and jobs, not destroy them.
Contact Chuck Barkow at Brain Power3 to find out how to teach the employees in your company to be consumers that preserve our economy, your company, their paychecks and their wallets.
Chuck Barkow
